VNAT’s Vice Chairman Nguyen Le Phuc: Mekong Delta has suitable conditions for the development of rural tourism

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– Vice Chairman of the Vietnam National Administration of Tourism (VNAT), Mr. Nguyen Le Phuc, co-chaired the workshop on restoring and developing rural tourism in the Mekong Delta held on November 17 in Hanoi.

Vice Chairman of VNAT Nguyen Le Phuc at the workshop

In his speech at the workshop, Vice Chairman Nguyen Le Phuc said that Vietnam is endowed with a wide variety of natural and cultural resources to suitably develop rural tourism. Rural tourism contributes to preserving the community's identity, the uniqueness of destinations and the diversity of Vietnam's tourism products, while expanding output for agricultural products and promoting regional brand of goods. The feature of rivers and canals, many traditional folk festivals and Southern cuisine also creates an advantage for the Mekong Delta to develop rural tourism.

In recent years, the industries of tourism and agriculture have been closely coordinating in integrating tourism development in the construction of new rural areas, in implementing the National Target Program on rural development. Many models of agritourism and rural tourism have also received support from international NGOs and tourism associations, contributing to bring new opportunities of livelihoods for the community. However, many localities still have difficulties, especially in maintaining and attracting tourists.

VNAT’s Vice Chairman Nguyen Le Phuc emphasized that the involvement of stakeholders, along with developing strategies, policies, financial support of authorities and NGOs, awareness and response of the community, the positivity and creativity of tourism businesses are very essential to develop rural tourism.

At the workshop, the delegates focused on discussing solutions to rural tourism development in Mekong Delta, as well as sharing experiences on: the successful model of rural tourism recovery and development in Thailand; Successful rural tourism development model in Tien Giang Province; Trends and challenges for rural tourism development in the ASEAN region in the context of Covid-19.

The Mekong Delta has a very diverse ecosystem with fruit orchards in the lower Mekong River, wetlands (in Dong Thap, Tien Giang, Long An provinces...), mangroves (Tien Giang, Ben Tre, Tra Vinh provinces...), sea and island in Phu Quoc (Kien Giang Province). In addition, the Mekong Delta provinces also boast cultural resources enriched by the feature of orchards and rivers, Khmer culture, great festivals, and traditional arts. These are potentials and advantages for Mekong Delta region to develop various products of agricultural tourism, rural tourism, ecotourism, cultural tourism, etc.

Rural tourism products in the Mekong Delta should highlight natural landscapes, diverse experiences, cuisine with healthy ingredients, comfortable accommodation establishments close to nature.

To further develop agricultural and rural tourism in the Mekong Delta, it is necessary to restructure the tourist markets, establish agricultural tourism centers, provide qualified products and services, aim at sustainable development with safe travel, green growth and the effective application of information technology.

Tourism Information Technology Center